Ecological transition report – APsystems, the high tech solar company – published in MANAGEMENT, French magazine, September 2020
Discover the exclusive interview from Olivier Jacques, President, Global Executive VP at APsystems, who looks back on the background and prospects of APsystems.
Extract: In 2020, APsystems celebrates 10 years as a leader in the microinverter market. A cocktail of innovation and daring, APsystems optimizes photovoltaic installations with state-of-the-art products and monitoring accessible to all. Thanks to its openness and its ability to adapt, the company has positioned itself as a benchmark in its sector in 120 countries and can boast of being profitable since 2012. Camille Erder, journalist for Management meets Olivier Jacques, President, Global Executive VP at APsystems.
Camille Erder: How do you explain the hypergrowth of APsystems?
Olivier Jacques: APsystems started in 2010 as a research laboratory in Silicon Valley. When I took over as Executive VP a little over five years ago, I understood that we had to focus on marketing by opening up internationally and offering simple and connected products. APsystems has strongly contributed to the democratization of the solar energy market thanks to its software accessible to all. Our ability to innovate and adapt has enabled us to export our range of products and services all over the world and to build trusted partnerships with many companies, both in the industrial and tertiary fields and in the residential sector.
The DNA of the company is its profitability and the secret of our success is the regular questioning of our positioning, the free will of our teams and the overall nature of our multicultural company.
Camille Erder: Does the ecological transition impact your projects?
Olivier Jacques: The energy transition pushes us more than ever to innovate in order to provide ecological solutions while preserving user comfort. For us, technology is the answer … APsystems favors interactions with energy suppliers to advance in the ecological transition, by finding alternative energy sources and by adapting our future installations.
